Strategies

Gamifying Tips

Are you trying to get the attention of tech-savvy 18-to-34-year-olds? Gamification is your answer. Before you start creating games, outline the desired behaviors you want from consumers and figure out how you’re going to monitor progress. ...

May, 09

The Golden Rules of Social Media Managment

1. Innovate. Don’t be afraid to try something new to test the reaction. 2. It’s not enough just to have social media accounts, you must actively use them to connect with your fans. 3. Know ...

May, 08

Facebook’s Promotional Guidelines

Here are some things to keep top of mind when planning a promotion on Facebook: • “Promotions on Facebook must be administered within Apps on Facebook.com, either on a Canvas Page or an app on ...

May, 01

Knowledge to Application

While there’s no app out there that will just automatically add consumers and followers to your brand name, there’s certainly intelligence out there that will help you develop a strategy to increase your consumer count ...

Apr, 12

does email still work?

YES it does.. While everyone is jumping on Fan building and Twitter following, email is still strong in delivering engagement and click-thru. Nice article on AdPlup. Small excerpt: There are so many ways to reach ...

Apr, 09

Visualize Your Data, Increase Your Influence

If you are in any position of power, I have a valuable piece of information for you, (which you probably already know about, yet for some reason choose to ignore): about 65% of people are ...

Mar, 19

A formula for brand success?

Status updates, pictures, videos, links… Facebook doesn’t discriminate. All input is viewed the same: as “objects”. And if visibility is your brand’s concern, you’ll want to make sure these objects are edged. That’s where an ...

Mar, 07

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